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At The Holiday Franchise Company, my primary responsibility is to support our franchisees in growing and developing their travel businesses. I serve as their go-to contact for day-to-day enquiries and sales support, helping them to maximise their earning potential and achieve their goals.
I also facilitate valuable connections with key suppliers and tour operators, ensuring our franchisees have access to exclusive training and product knowledge that gives them the confidence to sell effectively and competitively.
To foster ongoing development, we hold regular monthly team meetings as well as one-to-one business reviews. These sessions are designed to track progress, identify opportunities for growth, and provide tailored guidance to help each Franchisee move their business forward.
I’ve worked in the travel industry since 2000, and I’ve had the privilege of working with some of the most recognised names in the sector, including independent agencies, Thomas Cook, First Choice, and Midcounties Co-operative Travel.
Throughout my career, I’ve taken on a variety of roles, from starting as an apprentice to becoming a sales consultant, senior consultant, and mentoring new starters. These experiences have given me a well-rounded understanding of the industry and a strong foundation in both customer service and sales.
I’ve built strong relationships with hundreds of suppliers and tour operators over the years and hold a wide range of industry qualifications that support my passion for travel and professional development. My aim has always been to share that knowledge and experience to help others succeed in this dynamic and rewarding industry.
Mexico holds a truly special place in my heart. It’s a spectacular destination that offers something for everyone, whether you’re travelling as a couple, with friends, or as a family.
From the crystal-clear turquoise waters and powdery white sand beaches to the endless blue skies, it’s hard not to fall in love with this incredible country. But beyond its natural beauty, Mexico is rich in culture, adventure, and unforgettable experiences.
There’s so much to explore, from wandering the ancient Mexican ruins and uncovering the stories of the past, to sailing out with Captain Hook and having the unforgettable opportunity to spot dolphins and turtles in the wild. Whether you’re looking for relaxation or adventure, Mexico has it all.
Another place I love is Mijas, nestled in the heart of the Costa del Sol, has become one of my absolute favourite destinations. We’ve visited every year for the last six years, and it never fails to impress.
With its stunning coastline, wide range of activities, and something to offer every age group, it’s the perfect destination whether you’re travelling as a couple, with friends, or as a family. From relaxing beach days to exploring local culture and enjoying delicious Spanish cuisine, there’s always something to enjoy, and with just a short flight from the UK, it’s an ideal getaway that combines convenience with beauty and charm.
If I could choose anywhere in the world to escape to, it would be Bora Bora. Known as the “island of pearls,” it’s the ultimate dream for me, luxurious, serene, and surrounded by breathtaking natural beauty.
I’d love to sail across its stunning turquoise lagoon, explore the island’s lush landscapes, and discover the vibrant tropical fish beneath its crystal-clear waters. Sampling the local cuisine and soaking in the rich Polynesian culture would be the perfect way to round off each day in paradise.
One day, I hope to turn this dream into a reality.
Outside of work, life is just as full and rewarding. I’m a busy mum of three, and you’ll often find me pitch-side, supporting my children’s football games. I’m also a true social butterfly, I love spending quality time with family and friends whenever I can.
In addition to my role at HFC, I took a leap and became a franchisee myself, co-founding Footprint Escapes with my colleague Kim in 2022, building and growing our own travel franchise has been an exciting and rewarding journey, and it gives me first-hand insight into the experiences and challenges our franchisees face, something I’m proud to bring into my support role at HFC.

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